FinTech and Financial Services Content Writing
Want to create unique content that showcases your solutions? Learn about my FinTech and Financial Services content writing and strategic experience.
Creating insightful content for FinTech start-ups and growing Financial Services companies
I have over a decade of experience creating content for FinTech and Financial Services providers as Head of Content at Inbound FinTech, a leading digital agency dedicated to the Finance space, and as a freelance Copywriter and Content Strategist.
While working in this fast-evolving environment, I’ve implemented various inbound strategies to help brands drive leads and nurture customers. I’ve also created countless pieces of content to demonstrate thought leadership, address persona pain points and improve SEO.
Key experience highlights
- Writing hundreds of insightful articles, guides and web pages
- Helping Inbound FinTech achieve Elite HubSpot status
- Winning 6 HubSpot awards for case studies in this sector
- Being a finalist in the LinkedIn Marketing Awards for lead generation
- Supporting the launch of FinTech start-up brands and payment apps
Finance-focused content creation and strategic services
Tap into my FinTech and Financial Services content writing experience and strategic skills. I can create quality content for your website and fuel your marketing with compelling copywriting.
Here are the services I can provide:
- Monthly and quarterly digital content plans
- Content creation for a range of needs and channels
- Persuasive copywriting for brand ads and email campaigns
- Website page content writing
- Brand messaging and tone of voice strategies
- Content audits and optimisation
My FinTech and Financial Services content at a glance
Get a glimpse of my FinTech and Financial Services copywriting and content examples. Flick through below and request my portfolio.
Website content for Millbrook Business Finance’s site relaunch. 
Sales collateral for commercial lender Millbrook Business Finance. 
Brand messaging anf tone of voice guideline developed for Millbrook. 
Planned and created blogs, pillar pages and ebooks for Limina to drive business leads. 
One of numerous educational blogs written for iwoca’s finance resources hub. 
Service page for iwoca’s instant business loan solutions. 
Treviso case study for Nium’s cross-border payment solutions. 
Thought leadership for YouLend about embedded lending in Travel. 
HubSpot Services page for Inbound FinTech (IFT). 
Webinar landing page (co-hosted by IFT and HubSpot). 
Created regular blogs for IFT and its clients. 
Blogs created for ConnexPay as part of an content strategy. 
Helped Fibonatix revamp its website content, page structure and brand messaging. 
Content for the launch of TransferLab’s brand and website. 
Video scripted for TransferLab’s website and marketing activity.
Content created for Financial Services and FinTech providers including Limina, TransferLab, Millbrook and ConnexPay.
What Financial Services clients say about my content…
Get in touch today
If your financial business requires copywriting or strategic support for its website and marketing activities, get in touch. I’d love to discuss your needs and see how I can help.
Drop me an email:
rowland@craftycontentwriter.com.
Or send a message via the form, and I’ll get back to you as soon as possible.
